TY  - BOOK
AU  - Bhattacharya, Manali
TI  - AI and effectiveness of digital advertisng ecosystem
SN  - 9789334374964
U1  - R 659.144 AI 
PY  - 2026///
CY  - Kolkata
PB  - Ananda
KW  - Internet Advertising / Digital Advertising
KW  - Ecosystems
N1  - includes reference
ER  -