Cundiff, Edward W. Fundamentals of modern marketing Edward W.Cundiff; Richard R. Still - 3rd ed. - New Delhi Prentice-Hall of India 1980 - 462 PB Includes index ISBN: 0-87692-158-6 25 Subjects--Topical Terms: MARKETING Dewey Class. No.: 658.8 CUN(FUN)Ed3