TY  - BOOK
AU  - Jefkins, Frank 
AU  - Yadin, Daniel
TI  - Advertising 
SN  - 9788131703823
U1  -  659.1 JEF(ADV)Ed4 
PY  - 2016///
CY  - Noida 
PB  - Pearson education 
KW  - ADVERTISING
N1  - Includes index & glossary
ER  -