TY  - BOOK
AU  - Thompson, Arthur A.
TI  - Crafting and executing strategy: : the quest for competitive advantage concept and cases
SN  - 978-93-392-0408-2
U1  - 658.4012 CRA Ed19 
PY  - 2017///
CY  - Chennai
PB  - Mcgraw hill education
N1  - Includes index
ER  -