Saxena, Rajan  <br/><br/>
Marketing management  
Rajan Saxena  
 - 5th ed.  
 - New Delhi   McGraw Hill Education (India) Private Limited   c2016 
 - 816  P.B 
<br/><br/> Includes bibliography & index 
<br/><br/><label>ISBN: </label>9789339223304  895 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.87 SAX(MAR)Ed5