TY  - BOOK
AU  - Davar, Rustom S.
AU  - 
TI  - Modern marketing management
SN  - 81-85461-31-7
U1  - 658.8 DAV(MOD)Ed7 
PY  - 1997///
CY  - New Delhi
PB  - Universal Book Stall
KW  - MARKETING MANAGEMENT
ER  -