Ethics in public relations responsible advocacy / [electronic resource] :
editors, Kathy Fitzpatrick, Carolyn Bronstein.
- London : SAGE, c2006.
- 1 online resource (xiv, 241 p.)
Includes bibliographical references and index. Includes bibliographical references and index.
Exploring the ethical dimensions of public relations' advocacy role, this book addresses a range of theoretic and practical concerns, illustrating the scope and complexity of responsible advocacy in 21st Century public relations. It also focuses on the affirmative aspects of ethical practices.