McQuail, Denis <br/><br/>
Mass Communication , V1  : Theories, basic concepts and varieties of approach 
By Denis. McQuail 
 - New Delhi  Sage  2006 
 - 338 p.  
<br/><br/><label>ISBN: </label>9781412922418  71010 (Set price) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>PHD<br/>MASS COMMUNICATION
<br/><br/><label>Dewey Class. No.: </label>302.23  / MCQ(MAS).V1