Sethna, Zubin <br/><br/>
Consumer behaviour 
/ by Zubin Sethna & Jim Blythe 
 - 4th Ed 
 - New Delhi  Sage Publications  2020 
 - xx, 477p, I-13  P.B 
<br/><br/><label>ISBN: </label>9789353885366  695 
<br/><br/><label>Subjects--Topical Terms: </label><br/>General Management<br/>Consumer Behaviour
<br/><br/><label>Dewey Class. No.: </label>658.8342  / SET(CON)Ed4