Keegan, Warren J.; Green, Mark C <br/><br/>
Global marketing 
/ by Warren j. Keegan & Mark C. Green 
 - 8th Ed. 
 - New Jersey  Pearson  2015 
 - xxii, 586p.  P.B 
<br/><br/><label>ISBN: </label>9780133545005  2495 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Global marketing<br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.84  / KEE(GLO) Ed8