Pillai, R.S.N <br/><br/>
Modern marketing /  : principles and practice 
R.S.N Pillai, Bagavathi 
 - New Delhi  S.chand  2007 
 - 401p  PB. 
<br/><br/><label>ISBN: </label>9788121916974  180.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT<br/>MANAGEMENT OF MARKETING
<br/><br/><label>Dewey Class. No.: </label>R 658.8 PIL(MOD)