Goenka, Eesha A comparison of gender role portrayals in automobile advertisements broadcasted in India Eesha Goenka guided by Manali Bhattacharya - Kolkata St.Xavier's University c2019 - 89p. H.B. Registration No:X01-2112-0067-17, Mass Communication, MMR440J Subjects--Topical Terms: ADVERTISINGAUTOMOBILE ADVERTISINGINDIA Dewey Class. No.: R 659.1 GOE(COM)