TY  - BOOK
AU  - Verma, Pritesh
AU  - Bhattachraya, Manali
TI  - CRM activiities: : a new tool for promoting brand awareness
U1  - R 330 VER(CRM) 
PY  - 2019///
CY  - Kolkata 
PB  - St. xavier's University
KW  - Customer Relationship Management
N1  - includes bibliography; Registration No. XK01-1112-0048-17, Mass Communication , MMR400J
ER  -