Essentials of services marketing  
Jochen Wirtz; Christopher Lovelock; Jayanta Chatterjee & Gopal Das  
 - 3rd ed.  
 - Noida   Pearson education   c2019 
 - 675  P.B  
<br/><br/><label>ISBN: </label>9789353435417  900 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service-Industries Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8 ESS.Ed3