Ghosh, Deeganta Kumar The influence of branding with consumer purchasing behavior with special emphasis on mobile market Deeganta Kumar Ghosh; guided by Indrila Deb - Kolkata St.Xavier's University 2023 - 45p. H.B. includes reference Registration No: XK01-1112-0778-20; Roll No:1274 Subjects--Topical Terms: BRANDING Dewey Class. No.: R 658.827 GHO(INF)