Srinivasan, R. <br/><br/>
Case studies in marketing:  the Indian context/ 
R Srinivasan. 
 - 7th ed. 
 - New Delhi  PHI Learning Pvt ltd  2018 
 - 383p.  tales; charts 
<br/><br/><label>ISBN: </label>9789387472310  495.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / SRI(CAS)