Results of search for 'ccl=su:"Consumer behaviour"' › St. Xavier's University Library catalog

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1.	Image from Amazon.com	Consumer Behaviour : The Indian Context (Concepts and Cases) S. Ramesh Kumar by Kumar, S. Ramesh Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi Pearson India Education Services Pvt. Ltd. c2017 Availability: Items available for loan: St. Xavier's University, Kolkata (4)Call number: 658.8342 KUM(CON)Ed2, ... Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.8342 KUM(CON)Ed2. Place hold Save to lists Add to cart (remove)
2.	Image from Amazon.com	Consumer behaviour / by Zubin Sethna & Jim Blythe by Sethna, Zubin Edition: 4th Ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi Sage Publications 2020 Availability: Items available for loan: St. Xavier's University, Kolkata (4)Call number: 658.8342 SET(CON)Ed4.C3, ... Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.8342 SET(CON)Ed4. Not available: St. Xavier's University, Kolkata: Lost (1). Place hold Save to lists Add to cart (remove)
3.	Image from Amazon.com	HOW PEOPLE BUY ONLINE : the psychology behind consumer behaviour / by Seema Gupta by Gupta, Seema Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi Sage Puplications 2021 Availability: Items available for loan: St. Xavier's University, Kolkata (1)Call number: 658.8342 GUP(HOW). Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.8342 GUP(HOW). Place hold Save to lists Add to cart (remove)
4.		To Study the Association among the Three Demographic Segments (Age, Occupation, Income) with Three Brands of Kajal/Lipstick (Based on their price) using Chi Square Test submitted by Shreya Sen, under the guidance of Prof. Dr. Sougat Ghosh. by Sen, Shreya Prof. Dr. Sougat Ghosh [guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: kolkata St. Xavier’s University 2022 April Dissertation note: Table of Contents 1. Abstract- 2. Introduction 3. Background 4. Literature Review 5. Research Methodology, Data presentation and analysis 6. Recommendation 7. Conclusion 8. References MBA Xavier Business School 2022 Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.8342 SEN(STU). Save to lists Add to cart (remove)
5.		A study on consumer awarenes about green marketing and its dynamics submitted by Vedika Neotia, under the guidance of Dr. Mourlin K, SJ by Neotia, Vedika Dr. Mourlin K, SJ [guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: kolkata St. Xavier’s University 2022 March Dissertation note: Table of Contents 1. Executive Summary 2. Literature Summary 3. Introduction 4. Methodology 5. Data Presentation and Analysis 6. Conclusion 7. Reference 8. Annexture MBA Xavier Business School 2022 Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 650 NEO(STU). Save to lists Add to cart (remove)
6.		A study on consumer behavior with respect to online hotel booking apps : submitted to Xavier business school, St Xavier's university, Kolkata as partial fulfillment of the requirements for the MBA degree Tutun Das; guided by Monirul Islam by Das, Tutul Islam, Monirul [guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Kolkata St.Xavier's University c2022 Dissertation note: MBA, Cin No:20-001-05-01-0078 Master of Business Administration Xavier Business School II,2022 Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.8342 DAS(STU). Save to lists Add to cart (remove)
7.		A study of the role of social media influencers in the consumer decision process Submitted by Devayani Agarwal, under the guidance of Dr. Ruchita Burman. by Agarwal Devayani Dr. Ruchita Burman [guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: kolkata St. Xavier's University Kolkata 2022 April Dissertation note: Index 1. Particulars 2. Introduction 3. Literature Review 4. Methodology 5. Findings and Analysis 6. Conclusion 7. Recommendations 8. References 9. Annexure Submitted to Xavier Business School, St. Xavier's University, Kolkata, As partial Fulfilment of the Requirements for the MBA Degree MBA 2022 Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.872 AGA(STU). Save to lists Add to cart (remove)
8.		A study of the factors affecting consumer buying behaviour and consumption of alcholic beverages Ramkrishna paul; guided by Ruchita Burman by Paul, Ramkrishna Burman, Ruchita [guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Kolkata St.Xavier's University c2022 Dissertation note: MBA, Registration No: XK01-1112-0242-17, Roll No: 55 Master of Business Administration Xavier Business School II, 2022 Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.8342 PAU(STU). Save to lists Add to cart (remove)
9.		Brands influencing consumer behaviour Submitted by Siladitya Dam, under the guidance of Dr. Soma Sur by Dam, Siladitya Dr. Soma Sur [guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: kolkata St. Xavier's University Kolkata 2022 April Dissertation note: Table of Content 1. Executive Summary 2. Introduction 3. Literature Review 4. Conceptual Framework 5. Presentation of data Analysis 6. Conclusion and recommendation 7. limitations of the study 8. reference 9. annexture Submitted to Xavier Business School, St. Xavier's University, Kolkata, As partial Fulfilment of the Requirements for the MBA Degree MBA 2022 Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.8342 DAM(BRA). Save to lists Add to cart (remove)
10.		Ad Appeals and its impact on consumer attitude and behaviour Submitted by Muskaan Agarwal, under the guidance of Prof. Dr. Saugat Ghosh by Agarwal, Muskaan Prof. Dr. Saugat Ghosh [guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: kolkata St. Xavier’s University 2022 April Dissertation note: as partial Fulfilment of the requirements for the MBA degree Xavier’s Business School MBA Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.8342 AGA(APP). Save to lists Add to cart (remove)
11.		Premium Subscription models on digital platforms and their effect on consumer behaviour Kushal Ruia. by Ruia, Kushal Dr. Vivek Kumar Verma [guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: kolkata St. Xavier’s University 2023 Dissertation note: In partial fulfillment for the Degree of Bachelor of Commerce (Hons) in Marketing B.Com Commerce and management 2023 Registration No: XK01-1112-0578-20 Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.8342 RUI(PRE). Save to lists Add to cart (remove)
12.		Exploring The Concept of Marketing Manipulation on consumer purchase behaviour/ Aditya Patawari. by Patawari, Aditya Dr. Vivek Kumar Verma [guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Kolkata St. Xavier’s University Dissertation note: In partial fulfillment for the Degree of Bachelor of Commerce (Hons) B.COM Commerce and management 2023 Registration No: XK01-1112-0596-20 Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 380 PAT(EXP). Save to lists Add to cart (remove)
13.		Impact of Brand Attributes on young consumer's purchase intention: Evidence from kolkata, India/ Priti Jain. by Jain, Priti Dr. Vivek Verma [guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Kolkata St. Xavier’s University 2023 Dissertation note: In partial fulfillment for the Degree of Bachelor of Commerce (Hons) in Marketing B.COM Commerce and management 2023 Registration No: XK01-1112-0646-20 Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 650 JAI(IMP). Save to lists Add to cart (remove)
14.		Online Shopping intentions of young consumers: a study based in kolkata/ Vivek Jain. by Jain, Vivek Dr. Vivek Verma [guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Kolkata St. Xavier’s University 2023 Dissertation note: In partial fulfillment for the Degree of Bachelor of Commerce (Hons) in Marketing B.COM Commerce and management 2023 Registration No: XK01-1112-0647-20 Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 650 JAI(ONL). Save to lists Add to cart (remove)
15.		Effects of advertisement on consumer behaviour in smartphone industry/ Samarth Rathi. by Rathi, Samarth Dr. Priyanka Talukdar [guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Kolkata St. Xavier’s University 2023 Dissertation note: In partial fulfillment for the Degree of Bachelor of Commerce (Hons) B.COM Commerce and management 2023 Registration No: XK01-1112-0659-20 Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.8342 RAT(EFF). Save to lists Add to cart (remove)
16.		Are Indian consumers fashion Brands conscious?: Insights for Global retailers Kunal Patra. by Patra, Kunal Dr. Vivek Kumar Verma [guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Kolkata St. Xavier’s University 2023 Dissertation note: In partial fulfillment for the Degree of Bachelor of Commerce (Hons) in Marketing B.COM Commerce and management 2023 Registration No: XK01-1112-0662-20 Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 338.47677 PAT(ARE). Save to lists Add to cart (remove)
17.		A study and analysis of consumer behaviour and satisfaction of nestle maggi noodles in India Vipul Tibrewala. by Tibrewala, Vipul Pritha Biswas [guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Kolkata St. Xavier’s University 2023 Dissertation note: In partial fulfillment for the Degree of Bachelor of Commerce (Hons) in Finance B.COM Commerce and management 2023 Registration No: XK01-1112-0672-20 Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 362.10 TIB(STU). Save to lists Add to cart (remove)
18.		Consumer processing of social cause marketing Siddharth Kedia. by Kedia, Siddharth Santanu Modak [guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Kolkata St. Xavier’s University 2023 Dissertation note: In partial fulfillment for the Degree of Bachelor of Commerce (Hons) in Finance B.COM Commerce and management 2023 Registration No: XK01-1112-0674-20 Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 650 KED(CON). Save to lists Add to cart (remove)
19.		Impact of Influencer marketing on consumer purchase behaviour/ Komal Baid. by Baid, Komal Vivek Kumar Verma [guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Kolkata St. Xavier’s University 2023 Dissertation note: In partial fulfillment for the Degree of Bachelor of Commerce (Hons) in Finance B.COM Commerce and management 2023 Registration No: XK01-1112-0721-20 Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.8342 BAI(IMP). Save to lists Add to cart (remove)
20.		Assessing the impact of integrated marketing communication on consumer impulsive buying behaviour Argha kar by kar, Argha Prof. Dr. Soma Sur [guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Kolkata St. Xavier's University 2024 Dissertation note: Reg No: XK01-1112-0460-19 MBA Xavier's Business School 2022-2024 Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.8342 KAR(ASS). Save to lists Add to cart (remove)