St. Xavier's University, Kolkata
Fr. Arrupe Central Library
Online Public Access Catalogue

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21.
Human Mind and Reflections on Behavioural Modification Submitted by Debdatta Deb, under the guidance of Dr. Manodip Ray Chaudhuri by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: kolkata St. Xavier's University Kolkata 2022 April
Dissertation note: Table of Content 1. Introduction 2. Objectives & Methodology 3. Literature Review 4. Data Analysis 5. Findings 6. Conclusion 7. References Submitted to Xavier Business School, St. Xavier's University, Kolkata, As partial Fulfilment of the Requirements for the MBA Degree MBA 2022
Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.314 DEB(HUM).

22.
Factors influencing personal finance literacy among graduating students in India Submitted by Payel Saha, under the guidance of Prof. Dr. Tanushree Biswas. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: kolkata St. Xavier's University Kolkata 2022 April
Dissertation note: Table of content 1. Executive Summary 2. Introduction 3. Literature Review 4. Statement of the problem 5. research methodology 6. data analysis 7. conclusion Submitted to Xavier Business School, St. Xavier's University, Kolkata, As partial Fulfilment of the Requirements for the MBA Degree MBA 2022
Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 332.0240954 SAH(FAC).

23.
Perception of Neuromarketing submitted by Navnil Das, under the guidance of Prof. Dr. Monirul Islam by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: kolkata St. Xavier's University 2022 April
Dissertation note: 1. Introduction 1.1 Objectives 1.2 Definitions of Neuromarketing 1.3 history of neuromarketing 1.4. neuromarketing measuring techniques 1.5. major advantages of neuromarketing 1.6 major disadvantages of neuromarketing 1.7. ethical implications 1.8 code of conduct as partial Fulfilment of the rquirements for the MBA degree Xavier’s Business School 2022
Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.80019 DAS(PER).

24.
Ad Appeals and its impact on consumer attitude and behaviour Submitted by Muskaan Agarwal, under the guidance of Prof. Dr. Saugat Ghosh by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: kolkata St. Xavier’s University 2022 April
Dissertation note: as partial Fulfilment of the requirements for the MBA degree Xavier’s Business School MBA
Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.8342 AGA(APP).

25.
Study of Digital Marketing (social media marketing) and affiliated marketing and how it helps SMEs to expand their target business Research project submitted in par of completion of masters of business administration submitted by Suhel Ranjan Mondal, under the guidance of Prof. Dr. Soma Sur by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: kolkata St. Xavier’s University 2022, April
Dissertation note: as partial Fulfilment of the requirements for the MBA degree MBA 2022
Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.8 MON(STU).

26.
The study of Risk Management in public and private sector banks Submitted by Srishti Tikmani, under the guidance of Dr. Sitangshu Khatua by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: kolkata St. Xavier’s University 2022, April
Dissertation note: as partial Fulfilment of the requirements for the MBA degree Xavier’s Business School MBA
Availability: Items available for reference: St. Xavier's University, Kolkata: Not For Loan (1)Call number: R 658.155 TIK(STU).

St. Xaviers University, Kolkata
St. Xavier's University, Kolkata ,Action Area III B, New Town, Kolkata - 700 160


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