Identity based brand management : fundamentals- strategy-implementation- controlling Christoph Burmann; Nicola- Maria Riley; Tilo Halaszovich; Michael Schade; Kristina Klein & Rico Piehler

Contributor(s):

Material type: Text

TextLanguage: English Publication details: Germany Springer 2021Edition: 2nd edDescription: xi, 314 P.BISBN:

Subject(s):

DDC classification:

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
MBA Referance	St. Xavier's University, Kolkata Reference Section	Reference	R 658.827 IDE.Ed2 (Browse shelf(Opens below))	4232	Not For Loan	UM4232

Total holds: 0

Includes index & reference

There are no comments on this title.

to post a comment.