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The impact of television advertising on children Namita Unnikrishnan, Shailaja Bajpai. by Unnikrishnan, Namita | Bajpai, Shailaja. Material type:  Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New Delhi ; Thousand Oaks : Sage Publications, 1996Availability: Items available for loan: St. Xavier's University, KolkataCall number: 302.234083 UNN(IMP) (1). Items available for reference: St. Xavier's University, Kolkata Not For LoanCall number: R 302.234083 UNN(IMP) (1).
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Advertising Frank Jefkins; edited by Daniel Yadin by Jefkins, Frank | Yadin, Daniel [ed.]. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Noida Pearson education 2016Availability: Items available for reference: St. Xavier's University, Kolkata Not For LoanCall number: R 659.1 JEF(ADV)Ed4 (2). :
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Advertising Frank Jefkins; edited by Daniel Yadin by Jefkins, Frank | Yadin, Daniel [ed.]. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Noida Pearson education 2016Availability: Items available for loan: St. Xavier's University, KolkataCall number: 659.1 JEF(ADV)Ed4 (9).
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5.
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Ogilvy on advertising David Ogilvy by Ogilvy, David. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New York Vintage books 1985Availability: Items available for loan: St. Xavier's University, KolkataCall number: 659.1 OGI(OGI) (1).
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Ogilvy on advertising David, Ogilvy by Ogilvy, David. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New York Vintage books 1985Availability: Items available for reference: St. Xavier's University, Kolkata Not For LoanCall number: R 659.1 OGI(OGI) (1). :
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Advertising & promotion / Chris Hackley and Rungpaka Amy Hackley. by Hackley, Christopher E | Hackley, Rungpaka Amy. Edition: 3rd editionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Language: English Availability: Items available for reference: St. Xavier's University, Kolkata Not For LoanCall number: R 659.1 HAC(CHR)Ed3 (1). :
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Advertising management / Rajeev Batra, John G. Myers, David A. Aaker. by Batra, Rajeev | Myers, John G | Aaker, David A. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New Delhi Pearson 2016Availability: Items available for reference: St. Xavier's University, Kolkata Not For LoanCall number: R 659.1 BAT(ADV)Ed5 (2). :
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Advertising management / Rajeev Batra; John G. Myers; David A. Aaker. by Batra, Rajeev | Myers, John G | Aaker, David A. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New Delhi Pearson 2016Availability: Items available for loan: St. Xavier's University, KolkataCall number: 659.1 BAT(ADV)Ed5 (3).
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11.
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Advertising & sales promotion Shh Kazmi; Satish K Batra by Kazmi, Shh | Batra, Satish K [auth.]. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Delhi Excel Books c2008Availability: Items available for loan: St. Xavier's University, KolkataCall number: 659.1 KAZ(ADV)Ed3.C1 (2).
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Advertising & sales promotion Shh Kazmi; Satish K Batra by Kazmi, Shh | Batra, Satish K [auth.]. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Delhi Excel Books c2008Availability: Items available for reference: St. Xavier's University, Kolkata Not For LoanCall number: R 659.1 KAZ(ADV)Ed3 (1). :
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13.
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Global advertising, attitudes and audiences Tony Wilson by Wilson,Tony. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: London Routledge 2013Availability: Items available for reference: St. Xavier's University, Kolkata Not For LoanCall number: R 659.1 WIL(GLO) (1). :
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Advertising management / Rajeev Batra, John G. Myers, David A. Aaker. by Batra, Rajeev | Myers, John G | Aaker, David A. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New Delhi Pearson 2016Availability: Items available for loan: St. Xavier's University, KolkataCall number: 659.1 BAT(ADV)Ed5 (2).
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Pandeymonium : Piyush Pandey on advertising Piyush Pandey by Pandey, Piyush. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Haryana Penguin c2015Availability: Items available for reference: St. Xavier's University, Kolkata Not For LoanCall number: R 659.1 PAN(PAN) (1). :
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Pandeymonium : Piyush Pandey on advertising Piyush Pandey by Pandey, Piyush. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Haryana Penguin c2015Availability: Items available for loan: St. Xavier's University, KolkataCall number: 659.1 PAN(PAN) (1).
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Ogilvy on advertising in the digital age / Miles Young. by Young, Miles | Ogilvy, David | Ogilvy & Mather. Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Spain Goodman @2017Availability: Items available for loan: St. Xavier's University, KolkataCall number: 659.1 YOU(OGI) (1). Items available for reference: St. Xavier's University, Kolkata Not For LoanCall number: R 659.1 YOU(OGI) (1).
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Integrated advertising, promotion, and marketing communication Kenneth E. Clow, Donald E. Baack by Clow, Kenneth E | Baack, Donald E [auth.]. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: Noida Pearson 2015Availability: Items available for loan: St. Xavier's University, KolkataCall number: 659.1 CLO(INT)Ed6 (4). Items available for reference: St. Xavier's University, Kolkata Not For LoanCall number: R 659.1 CLO(INT)Ed6 (1).
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Advertising management : includes sales promotion / Jaishri Jethwaney, Shruti Jain by Jethwany, Jaishri | Jain, Shruti [auth.]. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English Publication details: New Delhi Oxford 2018Availability: Items available for loan: St. Xavier's University, KolkataCall number: 659.1 JET(ADV)Ed2 (4). Items available for reference: St. Xavier's University, Kolkata Not For LoanCall number: R 659.1 JET(ADV)Ed2 (1).
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