A case study on Netflix's use of moment marketing for driving user engagement and increasing Brand Awareness/ Ishani Hazra.
Material type: TextLanguage: English Publication details: Kolkata SXUK 2024Description: 62pSubject(s): DDC classification:- 658.827 HAZ(CAS)
Item type | Current library | Collection | Call number | Copy number | Status | Barcode | |
---|---|---|---|---|---|---|---|
Project/Dissertation | St. Xavier's University, Kolkata Reference Section | Reference | R 658.827 HAZ(CAS) (Browse shelf(Opens below)) | 467 | Not For Loan | UCPD467 |
Total holds: 0
Degree of Master of Arts in Mass Communication Dept.
Reg No: XK01-2112-0802-22
CIN No: 22-001-01-02-0040
M.A.
Department of Mass Communication
2024
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