000 | 00611nam a22002177a 4500 | ||
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005 | 20241112110223.0 | ||
008 | 241112b |||||||| |||| 00| 0 eng d | ||
020 |
_a9789355738479 _c850 |
||
040 | _aS.X.U.K | ||
041 | _aEnglish | ||
082 | _a658.8 BOO(CON)Ed18 | ||
100 | _aBoone, Louis E. | ||
245 |
_aContemporary Marketing _cLouis E. Boone & David L. Kurtz |
||
250 | _a18th ed. | ||
260 |
_aNew Delhi _bCengage _cc2019 |
||
300 |
_axix, 399 _bP.B |
||
500 | _aIncludes index, glossary & notes | ||
650 | _aCONTEMPORARY MARKETING | ||
700 |
_4auth. _aKurtz, David L. |
||
942 | _cMBA | ||
999 |
_c11827 _d11827 |