| 000 | 00663nam a2200205 4500 | ||
|---|---|---|---|
| 005 | 20250131103329.0 | ||
| 008 | 250131b |||||||| |||| 00| 0 eng d | ||
| 020 |
_a9789390394937 _c1040 |
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| 040 | _aS.X.U.K | ||
| 041 | _aEnglish | ||
| 082 | _a659.1 ADV.Ed11 | ||
| 245 |
_aAdvertising & IMC _b: Principles & practice _cSandra Moriarty; Nancy Mitchell; Charles Wood & William Wells |
||
| 250 | _a11th ed. | ||
| 260 |
_aNoida _bPearson _cc2019 |
||
| 300 |
_a664 _bP.B |
||
| 500 | _aIncludes index, end notes & glossary | ||
| 650 | _aADVERTISING | ||
| 700 |
_4auth. _a Moriarty, Sandra _aMitchell, Nancy _aWood, Charles _aWells, William |
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| 942 | _cMBA | ||
| 999 |
_c12225 _d12225 |
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