000 00737nam a22002057a 4500
005 20250716163331.0
008 250716b |||||||| |||| 00| 0 eng d
040 _aS.X.U.K
041 _aEnglish
082 _aR 658.872
_bKUM(INF)
100 _aKumari, Anushka
245 _aInfluence of Social Media promotions on Consumer buying behavior :
_ba study on the fast fashion brands of India /
_cby Anushka Kumari ; guided by Dr. Manali Bhattacharya
260 _aKolkata:
_bSt. Xavier's University,
_c2025
300 _a56p.
502 _aReg. No. XK01-2112-0670-23
_bM.A.
_cMass Communication
_d2023-25
650 _aConsumer Behavior
650 _aSocial Media Promotions
700 _4guide
_aBhattacharya, Manali
942 _cDIS/PRO
999 _c13069
_d13069