000 00635nam a22001937a 4500
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008 250717b |||||||| |||| 00| 0 eng d
040 _aS.X.U.K
041 _aEnglish
082 _aR 658.872
_bROY(INF)
100 _aRoy, Ayana
245 _aInfluence of Digital Marketing on consumer buying behaviour /
_cby Ayana Roy ; guided by Dr. Manali Bhattacharya
260 _aKolkata:
_bSt. Xavier's University,
_c2025
300 _a40p.
502 _aReg. No. XK01-2112-0654-23
_bM.A.
_cMass Communication
_d2023-25
650 _aDigital Marketing
700 _4guide
_aBhattacharya, Manali
942 _cDIS/PRO
999 _c13074
_d13074