000 | 00858cam a22003137i 4500 | ||
---|---|---|---|
999 |
_c1761 _d1761 |
||
005 | 20171205124221.0 | ||
008 | 140409t20152015cauaf b 001 0 eng d | ||
010 | _a 2014937946 | ||
020 | _a9781446280720 | ||
040 | _aS.X.U.K | ||
041 | _aEnglish | ||
082 | 0 | 4 | _aR 659.1 HAC(CHR)Ed3 |
100 | 1 | _aHackley, Christopher E., | |
245 | 1 | 0 |
_aAdvertising & promotion / _bChris Hackley and Rungpaka Amy Hackley. |
250 | _a3rd edition | ||
300 |
_axvi, 326 pages, 16 unnumbered pages of plates : _bHB. _c24 cm |
||
500 | _aIncludes index | ||
650 | 0 | _aAdvertising. | |
650 | 0 | _aAdvertising | |
650 | 0 | _aSales promotion. | |
650 | 0 | _aAdvertising | |
650 | 7 | _aAdvertising. | |
650 | 7 | _aAdvertising | |
650 | 7 | _aAdvertising | |
650 | 7 | _aSales promotion. | |
650 | 1 | 7 | _aReclame. |
700 | 1 | _aHackley, Rungpaka Amy, | |
942 | _cREF |