000 01335nam a2200337 a 4500
001 EDZ0000062083
003 StDuBDS
005 20201222122619.0
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007 cr |||||||||||
008 120307s1998 caua fo| 001|0|eng d
020 _a9781452243160 (ebook) :
_cNo price
035 _a(OCoLC)1007859307
040 _aSLC
_beng
_cStDuBDS
_epn
050 0 _aP91.3
_b.B386 1998
082 0 4 _a302.23072
_223
100 1 _aBerger, Arthur Asa,
_d1933-
245 1 0 _aMedia research techniques
_h[electronic resource] /
_cArthur Asa Berger.
250 _a2nd ed.
260 _aThousand Oaks, Calif. ;
_aLondon :
_bSAGE,
_c1998.
300 _a1 online resource (viii, 173 p.) :
_bill.
500 _aPrevious ed.: 1991.
504 _aIncludes bibliographical references and index.
520 8 _aWith new chapters on experimentation, historical research comparative research and participant observation, this second edition of Media Research Techniques will enable beginners to plan and implement research in communications studies.
521 _aSpecialized.
588 _aDescription based on print version record.
650 0 _aMass media
_xResearch.
776 0 8 _iPrint version :
_z9780761915379
856 4 0 _3SAGE knowledge
_uhttps://sk.sagepub.com/books/media-research-techniques-2e
942 _cEBK
999 _c5247
_d5247