| 000 | 01230nam a2200313 a 4500 | ||
|---|---|---|---|
| 001 | EDZ0000165696 | ||
| 003 | StDuBDS | ||
| 005 | 20201222122620.0 | ||
| 006 | m||||||||d|||||||| | ||
| 007 | cr ||||||||||| | ||
| 008 | 130912s2002 enka fo| 001|0|eng d | ||
| 020 |
_a9781446279960 (ebook) : _cNo price |
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| 035 | _a(OCoLC)1007859755 | ||
| 040 |
_aSLC _beng _cStDuBDS _epn |
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| 050 | 0 |
_aP96.E25 _bD69 2002 |
|
| 082 | 0 | 4 |
_a302.23 _223 |
| 100 | 1 | _aDoyle, Gillian. | |
| 245 | 1 | 0 |
_aUnderstanding media economics _h[electronic resource] / _cGillian Doyle. |
| 260 |
_aLondon : _bSAGE, _c2002. |
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| 300 |
_a1 online resource (vii, 184 p.) : _bill. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 520 | 8 | _aGillian Doyle explains the basic concepts relevant to the study of media economics. The author considers the key industrial questions facing the media industries whilst relating economic theory to media business practices. | |
| 521 | _aSpecialized. | ||
| 588 | _aDescription based on print version record. | ||
| 650 | 0 |
_aMass media _xEconomic aspects. |
|
| 776 | 0 | 8 |
_iPrint version : _z9780761968740 |
| 856 | 4 | 0 |
_3SAGE knowledge _uhttps://sk.sagepub.com/books/understanding-media-economics |
| 942 | _cEBK | ||
| 999 |
_c5281 _d5281 |
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