000 00544nam a22001817a 4500
005 20220902110142.0
008 220902b |||||||| |||| 00| 0 eng d
020 _a9786204751603
_c7301
040 _aS.X.U.K
041 _aEnglish
082 _aR 658 GHO(PER)
100 _aGhosh, Saugat
245 _aPersonality congruence
_b: A study on brands brand personality congruence
_cSaugat Ghosh
260 _aEurope
_bLap lambert academic publishing
_cc2022
300 _ax, 266
_bP.B
650 _aBRANDING
_aBRAND CONGRUENCE
942 _cG
999 _c7501
_d7501