000 | 00633nam a22002177a 4500 | ||
---|---|---|---|
005 | 20230309101120.0 | ||
008 | 230309b |||||||| |||| 00| 0 eng d | ||
020 |
_a9781944660598 _c1695 |
||
040 | _aS.X.U.K | ||
041 | _aEnglish | ||
082 | _a658.8 WIR(SER)Ed9 | ||
100 | _aWirtz, Jochen | ||
245 |
_aServices Marketing _b: People, Technology, Strategy _cJochen Wirtz & Christopher Lovelock |
||
250 | _a9th ed. | ||
260 |
_aChennai _bWorld Scientific _c2023 |
||
300 |
_axvii, 665 _bP.B |
||
500 | _aIncludes Index | ||
650 | _aMARKETING MANAGEMENT | ||
700 |
_4auth. _a Lovelock, Christopher |
||
942 | _cBK | ||
999 |
_c9157 _d9157 |