000 | 00730nam a22001937a 4500 | ||
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005 | 20230607123619.0 | ||
008 | 230607b |||||||| |||| 00| 0 eng d | ||
040 | _aS.X.U.K | ||
041 | _aEnglish | ||
082 |
_a650 _bJAI(IMP) |
||
100 | _aJain, Priti. | ||
245 |
_aImpact of Brand Attributes on young consumer's purchase intention: _bEvidence from kolkata, India/ _cPriti Jain. |
||
260 |
_aKolkata _bSt. Xavier’s University _c2023 |
||
300 | _a35p. | ||
502 |
_aIn partial fulfillment for the Degree of Bachelor of Commerce (Hons) in Marketing
_bB.COM _cCommerce and management _d2023 _gRegistration No: XK01-1112-0646-20 |
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650 | _aconsumer behaviour | ||
700 |
_4guide _aDr. Vivek Verma |
||
942 | _cDIS/PRO | ||
999 |
_c9627 _d9627 |